Blog
From the team.
Product
Inventory v3: faster transfers and live audit trails
A look at how we rebuilt inventory from the ground up — and why we let merchants pin SKUs to specific warehouses.
NANaufal A.·May 18, 2026·6 min read
Engineering
How we cut storefront LCP from 2.4s to 0.9s
The simplest performance wins are the unfashionable ones. A breakdown of what actually moved the needle.
May 11, 2026 · 9 min read
Customer story
How Linné Skincare hit $4M in DTC in 11 months
Mara Linné on building a brand without retailers — and the operating cadence that made it possible.
May 04, 2026 · 5 min read
Guides
A checklist for launching internationally
23 things to sort before you flip the switch on a new market — tax, payments, shipping, returns, support.
Apr 27, 2026 · 8 min read
Product
Discounts you can ship in 90 seconds
The new discounts UI is faster, more visual and a lot harder to get wrong. Here's what changed.
Apr 19, 2026 · 4 min read
Engineering
Idempotency keys are underrated
A short, opinionated tour of how we handle duplicate requests across our API surface.
Apr 12, 2026 · 7 min read
Get our notes in your inbox.
One email a week. New posts, customer stories, no fluff.
Get started
Start selling in 7 minutes.
14-day trial, no card required. Migrate your existing store free on Studio and Plus.